It means reconnecting with people who have already contacted or bought from your business: past inquiries, missed follow-ups, unfinished quotes, and previous customers. We help you find out whether the timing is better now.

Track delivered messages, replies, genuinely interested contacts, and the next steps your team completes. Distinguish appointments and completed jobs from simple responses. Compare outcomes with the time and cost of follow-up; results depend on the contact history, offer, timing, and your team’s response.

Prepare a small list of eligible contacts, their inquiry dates and project notes, and any quote or follow-up history. Then confirm the services, answers, and next steps your team wants to offer. A focused pilot helps check message delivery, reply quality, and staff handoff before expanding.

The next step should be agreed with your business before launch: a staff follow-up, an estimate request, or an appointment when a booking calendar is connected. The conversation and project details can give your team useful context. A reply alone is not a booked appointment or a sale.

When configured for your business, an AI assistant can answer approved questions, recognize details a customer has already shared, and ask relevant follow-up questions. It needs accurate information about your services and clear boundaries. Pricing exceptions, complaints, and questions outside its knowledge should go to your team. AI can make mistakes, so testing and review matter.

For an unfinished quote, a simple opener might be: “Hi Alex, this is the team at your flooring company. Are you still considering your flooring project?” The message should identify the business, refer only to accurate history, and include appropriate opt-out instructions. An interested reply leads to a conversation about the customer’s current needs.

Yes. A recent inquiry may need an answer to a specific question; someone who went quiet months ago may have finished the project or changed plans. We separate contacts by inquiry date, quote stage, and previous conversations so the first message fits their situation. Older does not automatically mean uninterested.

For reactivation, start with past inquiries, unfinished quotes, or previous customers who are eligible to receive your messages. For new inquiries, the assistant can help answer questions and gather useful details. The right setup depends on your business, the channel, and the next step you want customers to take.

New lead generation introduces your business to people who may not know you yet. Reactivation starts with an existing relationship: a past inquiry, an unfinished quote, or a previous customer. The aim is to find out whether their needs or timing have changed, using relevant follow-up rather than a generic sales blast.